close
6 Pages
Summary
  • Bloomberg recently reported that Apple – which has lagged behind Amazon and Google in smart home – is undertaking a major hiring push to overhaul its smart-home platform.
  • The team is expected to work on projects that help extend Apple’s smart-home ecosystem and its own portfolio of smart-home devices.
  • This renewed push by Apple is one among many by players that have fallen behind but are not going to cede the smart-home ground to Amazon and Google.
  • We’re steering towards a world where everyone opts into a few AI assistant ecosystems, rather than a single winner taking all.
Become a Member to read the full brief
Get unlimited access to all our full-length briefs and repository.
Become a Member
Become a Member
Already a Member?
All Briefs
See more briefs

Get unlimited access to all our briefs.
Make better and faster decisions with context on far-reaching shifts.
Become a Member
Become a Member
Get unlimited access to all our briefs.
Make better and faster decisions with context on what’s changing now.
Become a Member
Become a Member