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Read by
BCG
500 Startups
Used at top MBA programs including
Stanford Graduate School of Business
University of Chicago Booth School of Business
Wharton School of the University of Pennsylvania
Kellogg School of Management at Northwestern University
Summary
  • Individuals and businesses battered by the financial volatility of 2022 are looking towards the light at the end of the tunnel. But the pre-pandemic “normal” and even the mid-pandemic “new normal” are shattered.
  • In this brief, 6Pages looks ahead at 13 market shifts that we expect will unfold this year. As we look at 2023, geopolitical upheaval and a potential recession loom large. We can also expect technology-driven market shifts like synthetic media and cancer-detecting blood tests to have long-tail effects.
  • 2023 will probably be a less volatile year than 2022 (or 2020 and 2021, for that matter). However, there are still some key issues that will have to play out: Will the Fed manage to squeak out a soft landing? Will geopolitical tensions among the global powers boil over? How will generative AI’s legal issues play out in the courts?
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